Advertiser exodus expected to deeply impact X ad revenue, analysis indicates

Even before major brands like Apple, Disney, and IBM paused their ad spending on X in the wake of Elon Musk’s endorsement of an antisemitic post, the company formerly known as Twitter had seen its revenues severely impacted by brand safety concerns. According to an October forecast from Insider Intelligence, X ad’s business was on […]

© 2023 TechCrunch. All rights reserved. For personal use only.


Leave a Reply

Your email address will not be published. Required fields are marked *